From Uncertainty to Growth: AI as a Lever for Solo Freelancers

Markets & Capital

Apr28.

Jenny Habermehl

Generative AI is fundamentally changing creative work – and new opportunities are emerging for solo freelancers in particular to work more efficiently, sharpen their offerings and shape growth. Jenny Habermehl takes you on her journey through the last few years of her self-employment: where did she start, which experiments worked – and how did new services and products emerge from them? The impulse gives an honest insight into the opportunities, uncertainties and decisions along the way and shows how AI is shifting creative processes and thus opening up new entrepreneurial perspectives for creative professionals.

Format: Impulse

Stage: K6

Speakers

From Uncertainty to Growth: AI as a Lever for Solo Freelancers -

ki × design

Jenny Habermehl

Creative Director M.A., Lecturer, Author

More from these speakers

Apr28.

From Workflow to Added Value: AI Models for Press, Advertising & Creators

Workflow, value creation, growth – how is AI changing business models in the creative industries? In 15-minute impulses, players from economically strong submarkets such as design, advertising and press will present concrete, scalable business models in the age of AI: From AI-supported production processes to data-driven services and subscription strategies. The focus: Economic viability, fair value creation and entrepreneurial resilience in the digital transformation.

Impulses:

This will be followed by a discussion with all panellists.

In cooperation with brand eins.

Format: Panel

Stage: K6

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Wir verwenden Cookies, um externe Inhalte anzeigen zu können. Sie können unter “Einstellungen” der Erhebung von Nutzerdaten widersprechen. Weitere Informationen erhalten Sie in unserer Datenschutzerklärung.

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