Dr Dorothea Winter

Beyond Mediocrity: Creativity as a Responsibility in the Age of AI

Creativity is becoming the most important currency in the age of AI - and this is precisely where a rupture lies: AI scales mediocrity faster, cheaper and often better. What then remains "truly creative" - and how can this be recognised, justified and justified? The lecture spans the gap between automation and originality, shows where human creative power begins and why this gives rise to an ethical duty. For creative professionals, this means making new decisions about what they stand for - and what they consciously choose not to delegate.

AI & Ethics: Responsibility in the Digital Transformation

Artificial intelligence poses fundamental questions for the creative industries: How can innovation succeed in strengthening culture, society and the economy – without undermining values and rights? Four perspectives come together in this panel: Florian Scheible shows how data quality, AI architectures and the EU AI Act translate responsibility into planning and processes. Eric Bartoletti sheds light on AI licensing, TDM opt-out and new publishing models. Dorothea Winter philosophically categorises what AI does to decisions, responsibility and the way we work together. Maike Scholz talks about Deutsche Telekom's "Digital Ethics" code, published in 2018, and its impact on the company's business model and culture.

In cooperation with the Börsenverein des Deutschen Buchhandels e.V.